Since most partner businesses revolve around products and services, having such a solution makes it easy to get a birds-eye view of which products are currently being sold and at what price. By uploading the product catalog into the CRM system, partners can also have a detailed overview and visibility into best-selling products, what new features customers are looking out for, as well as what products aren’t working or need to be tweaked.
For Microsoft partners, the process of making a sale to interested customers is long and arduous. Right from building a robust product catalog to defining prices for all the products, and then provisioning, selling, and billing them – manually carrying out these activities is time-consuming and prone to error. At the same time, manual integration of updates and changes that are constantly introduced by Microsoft for different products takes up a lot of precious time, which can essentially be spent on forging better customer relationships or growing the business.
Having an automated billing and subscription management solution in place, that is built on the Dynamics 365 CRM platform, can enable partners to automate the process of making changes and have a consolidated catalog ready – with all the latest features. Read on to uncover the challenges plaguing the partner ecosystem and how an integrated CRM-based solution can help overcome all these challenges.
How to increase revenue in your cloud business?
5 quick tips to improve revenue with smarter and
efficient provisioning and subscription management
Microsoft partner ecosystem challenges
Billing and subscription management have always been major challenges for Microsoft partners. Thousands of products are available in the market today, and new ones are constantly being introduced by Microsoft, which makes tracking all these new products and associated changes a Herculean task for partners.
Since partners offer a variety of Microsoft products and value-added services to end customers, staying abreast with all the changes Microsoft introduces is extremely tough. In addition, manually keeping track of every variation, implementing necessary price changes, or integrating new updates is a time, effort, and cost-intensive process. Add to it the edits that need to be made to the product catalog or the changes that have to be made to product bundles, so they continue to be in line with the latest updates, trends, and innovations.
The benefits of an integrated CRM-based solution
Partners that deal with hundreds of Microsoft products are constantly looking out for ways in which they can streamline and standardize the services they offer to their customers.
For such partners, adopting an integrated solution that is built on the CRM platform is a great way to automatically implement new updates, integrate changes into their product catalog, and have all the necessary information needed to drive value.
For Microsoft partners, the circle of business revolves around the products and services they offer. But managing the growing list of products and associated changes is no cakewalk. Thankfully, an integrated CRM-based solution helps in putting the different pieces of the jigsaw together. Work 365’s automated billing solution empowers Microsoft partners to efficiently manage their product portfolio while automating the integration of changes and updates.
With Work 365, partners can get end-to-end visibility into what they’re selling, who they’re selling to, and at what price, and come up with offers and bundles based on the latest Microsoft announcements. They can also bring different departments on the same page and make optimum up-sell and cross-sell decisions.
Understand changes a Microsoft Partner needs to make to eliminate roadblocks and scale business growth.